Up to 55%
Club - Best Value
Up to 55% off. Ideal for bigger orders. Fixed low prices on every product plus free delivery over £50
20%
Loyalty - you're on it
Perfect for smaller, frequent shops. 20% off our brands*, free delivery over £35 and points on every order.
Pantry
Stock & Prep - Stock & Bite
Basic pantry staples and everyday snacks. Already at the lowest price for everyone.
Up to 55%
Club - Best Value
Up to 55% off. Ideal for bigger orders. Fixed low prices on every product plus free delivery over £50

Japanese Cuisine - No additives - Natural Ingredients
Dashi is a broth that forms the foundation of many Japanese dishes. Essential to Japanese cuisine!
Dashi Soy Sauce - Emma Basic - 200ml
Japanese Cuisine - No additives - Natural Ingredients
Dashi is a broth that forms the foundation of many Japanese dishes. Essential to Japanese cuisine!

Carrot Pancakes With Almond Caramel

Quinoa Tabbouleh

Chickpea Scramble

Enjoy a refreshing and creamy green smoothie made with spinach, crisp green apple, and fresh mint. This delightful drink is topped with raspberries for an extra burst of flavor, making it a perfect vegan and gluten-free option for a quick snack or breakfast.

A vibrant spring-summer salad that combines protein-rich chickpeas and sweet green peas with cucumber and pomegranate. Fresh mint and parsley to brighten every bite, while a tangy-floral hibiscus dressing — balanced with honey, lemon, and extra virgin olive oil — pulls it all together. Light, col...

Zesty lime, rich coconut cream and millet, earthy pistachios come together in this spectacular, easy no-bake dessert. Completely vegan and absolutely delicious.

Soya is an excellent source of protein, providing all nine of the essential amino acids we need for growth, repair and functions like immunity. It is also low in saturated fats and rich in fibre, it contains vital fatty acids plus a wide range of important vitamins and minerals.

A major review published in late 2025 put ultra-processed food back in the headlines. A series of papers in The Lancet, drawing on more than a hundred long-term studies, concluded that diets high in ultra-processed food are linked to harm across every major organ system in the body. One of the re...

Have you ever opened a packet of crisps with the intention of having just a handful, only to find yourself staring at an empty bag ten minutes later? We have all been there. For decades, diet culture has told us that this phenomenon is a personal failing—a lack of willpower or self-control. Howev...

The landscape of the British school canteen is about to change. Following a recent government announcement, widely reported across the UK press, ministers have confirmed a significant crackdown on the quality of food served to our children. High-sugar snacks and deep-fried products are being phas...

We've been conditioned to shop in a very specific, and frankly stressful, way. We wait until the fridge is empty, dash to a giant supermarket, and wander the aisles under fluorescent lights, picking up small, plastic-wrapped portions of food that barely last the week. It's a "tacky" cycle of conv...

The modern British supermarket can feel a bit overwhelming. If you walk down almost any aisle, you'll find plenty of brightly packaged items that often look like food but are missing the real, simple ingredients your body actually needs. From "healthy" snack bars to quick microwave pouches, many ...














