How many Brits will try a vegan lifestyle in January 2023?

By: Agi Kaja2 min lugemist
Share

According to new statistics from YouGov, almost three-quarters of Britons (73%) say they eat meat. The number of meat eaters is higher in men. Eight in ten men in Britain (80%) describe themselves as meat eaters, compared to two-thirds of women (66%).

 

What is a flexitarian diet?

Among other diets practised in the UK, flexitarianism has recently gained the most popularity. A flexitarian diet is a mainly vegetarian diet with occasional meat or fish meals. 

Currently, flexitarians account for one in eight (12%) of the British public (8% of men and 15% of women), while 6% say they are strictly vegetarian.

Pescatarians account for 3% of the population, while 2% of Brits say they follow a vegan diet and lifestyle. 

 

Plant-based diets more popular among younger generations

Plant-based diets are more popular among younger generations. Only 53% of 18 to 24-year-old Britons describe themselves as meat eaters compared to 77% of those aged 45 and over.

One in nine of those aged 18 to 24 (11%) consider themselves vegetarian and do not eat any meat, including poultry, fish or shellfish. This number is more than double the share of those aged 55 and over who say they are vegetarians (4%).

 

How many Brits are vegan?

A vegan diet that has become more popular in recent years does not include dairy, eggs, fish mean or any other animal product. 

According to data from YouGov, only 2% of Brits describe their diet as 100% vegan. However, a further 3% say they will likely join the Veganuary campaign and take up a challenge to follow a strictly vegan diet and lifestyle throughout the month of January. 

The younger generation is more interested in doing so, with one in eight Britons aged 18 to 24 who aren’t vegans yet (12%) saying they’ll try a vegan lifestyle in January compared to just 1-4% of the older generations.

 

People should reduce meat consumption

Doctors and nutrition experts advise people to reduce eating meat for health reasons. Scientific and medical evidence confirms that consumption of red meat and all kinds of processed meats can lead to an increased risk of numerous diseases, including cancer, cardiovascular disease and type 2 diabetes.

In 2021 the Climate Change Committee and UK governments advised that people should reduce meat-eating also for environmental reasons. Animal farming and the meat industry are responsible for a third of all greenhouse gas emissions.

 

Share

Agi Kaja
Agi Kaja
Curating a blend of nourishing recipes, practical nutrition hacks, and intentional living tips. Agi focuses on the "why" behind the products we sell — helping customers build a life that feels as good as it looks. With deep roots in nutrition and a passion for food and health, she spends her days debunking myths, cooking whole foods and highlighting the best ways to fuel a healthy life, ensuring our community stays informed, inspired, and well-fed.

Leave a comment

All comments are moderated before being published

*erisoodustus rakendub automaatselt meie brändide toodetele: Whole Food Earth, RAWGORILLA, Wild Elephant, Serious Grains. Stock & Bite ja Stock & Prep tooted ei kvalifitseeru allahindlusele.


Tasuta tarne tellimustele üle £35

Kulutage £35 või rohkem (tarne Suurbritannia mandrile) tasuta saatmise saamiseks. Klubitellimused kvalifitseeruvad £50 juures, kajastades teie madalamat hulgimüügihinnastust.

Rahul või raha tagasi

Seisame oma kvaliteetsete toodete eest. 100% riskivaba garantii. 30-päevane tagasimaksepoliitika ilma küsimusteta.

Tipptasemel tugi

Meie kohustus on pakkuda Whole Food Earth® klientidele suurepärast personaalset klienditeenindust.

Turvalised maksed

Kasutame krüpteeritud SSL-turvalisust, et tagada teie krediitkaardi andmete 100% kaitse.



🇪🇺 Tarne riiki EstoniaSaatmine €11 tellimustele alla €50; €4 tellimustele üle €50. Transiit 4–6 tööpäeva.
🇪🇺 Euroopa ja rahvusvahelineEL tarne alates €7 (grupp A) või €11 (grupp B), sõltuvalt sihtkohast. Transiit tavaliselt 3–6 tööpäeva.

🇬🇧 UK

Kaubanduslik nimiWholefood Earth
Registreeritud nimiWholefood Earth Ltd
Registreerimisnumber09650943
Käibemaksukohustuslase numberGB 227645691
RegistreeritudEngland & Wales
Registreeritud aadress / Äriaadress59-63 Hopes Lane, Ramsgate CT12 6UW, Kent, United Kingdom

🇪🇺 Europe

Kaubanduslik nimiWholefood Earth
Registreeritud nimiWholefood Earth Europe d.o.o.
Registreerimisnumber9450327000
Käibemaksukohustuslase numberSI70465355
RegistreeritudSlovenia
Registreeritud aadressKamniska Ulica 4a, 2000, Maribor, Slovenia
ÄriaadressZgornje Hoče 7, 2311 Hoče, Slovenia

Korduma kippuvad küsimused

Miks peaksin ostma Whole Food Earthist?
Millised on Whole Food Earth® klubi eelised?
Miks klubi liikmelisus maksab?
Milliseid tooteid Whole Food Earth müüb?
Kuidas liituda Whole Food Earth® klubiga?
Mis on Stock & Prep ja Stock & Bite tootevalikud?
Kas Whole Food Earthi tooted on mahed?
Kas saan osta täisteratoitu suuremahuliselt?
Kas Whole Food Earthi hinnad on odavamad kui supermarketis?
Kas pakute tasuta tarnet?
Kas saadate väljaspool Suurbritanniat?
Kas teie tooted sobivad vegan- ja taimetoitlasdieedile?
Kuidas peaksin oma täisteratoitu hoidma ja kui kaua see kestab?
Kuidas saada täisteratoitu parima võimaliku hinnaga?
Kas müüte keto- ja madala süsivesikute tooteid?
Millised keto hommikusöögi valikud teil on?
Milliseid makseviise saan kasutada?
Kuidas tean, et mu krediit-/deebetkaardi tehing on turvaline?
Kas saan maksta tšeki või postiorderiga?
Kas saidil näidatud hinnad sisaldavad käibemaksu?
Mis on minimaalne tellimus tasuta tarne jaoks?
Mis on teie tarnehind?
Kas saadate rahvusvaheliselt?
Kui kaua tarne aega võtab?
Kuidas ma saan oma tellimust jälgida?
Kas saan kviitungi?
Kuidas muuta tellimust pärast selle esitamist?
Mis juhtub, kui tellitud toode pole laos?
Mis on teie tagastuspoliitika?
Kellele helistada, kui ma ei saa oma profiilile sisse logida?
Mis on Whole Food Earthi turvalisuse ja privaatsuse poliitika?
Kas edastate minu andmeid mõnele teisele sarnasele ettevõttele?
Kas saan tellida veebis ja kaubast kätte saada?
Kui ostate samu tooteid regulaarselt, saate neid hõlpsalt uuesti tellida, kopeerides eelmise tellimuse.

© 2015-2026 Whole Food Earth®