Up to 55%
Club - Best Value
Up to 55% off. Ideal for bigger orders. Fixed low prices on every product plus free delivery over £50
20%
Loyalty - you're on it
Perfect for smaller, frequent shops. 20% off our brands*, free delivery over £35 and points on every order.
Pantry
Stock & Prep - Stock & Bite
Basic pantry staples and everyday snacks. Already at the lowest price for everyone.


Organic Ceremonial Matcha Powder - KIKI Health - 30g
Matcha - green tea for good healthBy Mac Awais - 07/11/2022Matcha is a type of green tea that has been consumed in Japan and China for hundreds of years. Known for it amazing health benefits, matcha can help improve your immunity system, levels of energy, skin and mind. Japanese Matcha tea is a fine powder made from green tea leaves. Like all tea, Matcha is made from the tea plant Camellia sinensis.Tea leaves grown for Matcha are specially shade-grown to enhance the chlorophyll levels and the amino acid theanine, which is thought to give the drink its deep earthy umami flavour. Matcha is traditionally prepared in a small bowl with a bamboo whisk. It can be used to create hot and cold drinks, smoothies or added to cakes and pastries. Because of its unique flavour and superfood status, it's now featured in many healthy recipes. Matcha improves immunity system The antioxidants that matcha contains protect the cells from free radicals and boost your immune system. One of the antioxidant called catechin EGEG is useful in preventing and defending the body from bacterial and viral infections. The protection from free radicals helps reduce inflammation and ease the symptoms of some long-term medical conditions such as arthritis. Matcha improves cognitive function Matcha contains some caffeine and antioxidants. When consumed in balance, matcha has some health-improving qualities that include promoting cognitive function, and energy levels. Promotes Relaxation Despite the caffeine content matcha has a calming effect and helps people to relax. It's thanks to significant levels of the chemical called L-theanine. It enables a constant release of caffeine, lessening the hazardous effects that caffeine causes some people anxiety and nervousness. This helps to stay attentive, focused and relaxed. Matcha is healthier than coffee & helps in stress relief Matcha is a source of some additional nutrients not found in coffee and may improve the functioning of the brain. L-theanine improves alpha wave activity in the brain, boosting alertness, focus, as well as relaxation. Matcha also helps in stress relief and helps people with memory loss. It's a good product for people suffering with illnesses like dementia and Alzheimer's. Promotes healthy skin & slows skin aging Matcha helps with clearing your skin through plethora of antioxidants. The catechins in green tea neutralise oxidative stress in skin, which slows the aging process. It also helps to fight common skin diseases such as acne and rosacea. The EGCg has anti-inflammatory properties that lessen skin irritation and minimise rash and redness. The tannins in matcha narrow the pores and stop excessive oil production. Matcha can be used as a skin exfoliator removing dead skin cells and helping you get a more youthful-looking clean complexion. Where to buy matcha in bulk? If you consume organic matcha at home or need larger quantities of it for your restaurant or cafe, you can easily buy matcha in bulk in online stores. At Wholefood Earth, you will always find match at great prices. Buy organic matcha online
Beyond the Supplement: A Guide to Functional Whole-Food BoostersBy Agi K - 08/05/2026In a world dominated by ultra-processed shortcuts and synthetic "multivitamins," it is easy to forget that the most potent fuel comes directly from the earth. At Whole Food Earth, we don’t believe in "supplements." We believe in functional foods—concentrated, single-ingredient powders that work with your body’s natural systems rather than overriding them. Our latest collection of Functional Boosters is divided into three focused categories: Energy Adaptogens, Green Power, and the Immunity Shield. Here is how to incorporate these nutritional heavyweights into your daily ritual. Energy Adaptogens: End the Caffeine-and-Crash Cycle Most modern "energy" solutions rely on stimulants that spike your cortisol and leave you depleted. Our adaptogen range is designed to support the endocrine system, providing a steady, sustainable burn. Organic Black Maca & Maca Powder: Known as the "gold standard" for stamina, Maca is an ancient root that supports hormonal balance and physical endurance. Lucuma Powder: A low-GI, maple-flavoured fruit powder. It’s the perfect way to add sweetness to your morning without the blood sugar spike that leads to a mid-afternoon slump. Organic Natural Cacao (10-12%): This isn't just for flavour. Pure cacao is a magnesium-rich fuel source that supports both muscle recovery and cognitive mood. Green Power: The Concentrated Garden We’ve all had those days where the vegetable drawer looks a little bare. Our Green Power range acts as your "nutritional insurance policy," ensuring you never fall short on essential phytonutrients. Organic Kale, Spinach & Beetroot Powders: These are simply pure vegetables, dried at low temperatures and powdered. A single teaspoon carries the nutritional weight of a significant portion of fresh greens, providing a concentrated hit of iron, nitrates, and vitamins. Organic Banana Powder: Naturally rich in potassium, this is the ideal base for post-workout recovery, helping to replenish electrolytes and provide a whole-food carbohydrate source for your muscles. Immunity Shield: Nature’s Cellular Protection It’s time to ditch the effervescent "coloured" tablets. When your immune system needs support, it craves bioavailable antioxidants and prebiotic fibre—not synthetic dyes and fillers. Camu Camu & Acerola Cherry: These are some of the most potent Vitamin C sources on the planet. Ounce for ounce, they contain significantly more Vitamin C than an entire crate of oranges. Soursop Graviola & Acai Powder: Often referred to as the "Dark Arts" of cellular protection, these deep-pigmented powders offer intense anti-inflammatory support. Organic Hibiscus & Baobab: Beyond their vibrant, tart flavour, these powders are packed with the prebiotic fibre essential for the gut-immune axis. How to Build Your Ritual The beauty of the Wholefood Kitchen is its simplicity. These powders are designed to be "boosters"—not replacements. The Daily Formula: Add one teaspoon from each category to your morning smoothie or overnight oats. By combining an adaptogen for energy, a green for nutrition, and a berry for immunity, you are building a resilient foundation that no synthetic pill can match. Explore the full Functional Booster range in our shop and start eating with intention. Quick Tip: If you’re new to these flavours, start with Lucuma and Cacao for a familiar, malty taste. For those looking for the ultimate "green" hit, our Organic Spinach and Kale powders pair perfectly with fresh citrus and ginger to mask the earthy notes.
The "Liquid Gold" of Minerals: A Guide to Donat Magnesium WaterBy Agi K - 06/05/2026In the world of bottled water, most brands are essentially just filtered tap water in a plastic bottle. They might boast about being "spring fresh," but they offer very little in the way of actual nutritional density. If you’re building a clean-label pantry, you know that every calorie—and every sip—should work hard for your body. Have you heard about Donat magnesium water? It isn't just water; it’s a functional, single-ingredient powerhouse that has been a European secret for centuries. For those looking to support their gut health and nervous system without relying on synthetic supplements or artificial "coloured" fortified drinks, Donat is a total game-changer. What Makes Donat Different? Donat comes from a unique natural source in Rogaška Slatina, Slovenia. Unlike standard mineral waters, it is one of the most magnesium-rich waters in the world. We aren’t talking about a trace amount; Donat contains roughly 1000 mg of magnesium per litre. In a modern diet, magnesium is often the "missing mineral." Because our soils are increasingly depleted, even those eating a Non-UPF diet can struggle to hit their targets. Donat provides this essential mineral in a highly bioavailable, liquid form that the body can actually use. The Health Benefits: Beyond Simple Hydration 1. A Natural Hero for Gut Health Donat is most famous for its ability to support digestion. It is clinically proven to help the digestive system function naturally. The combination of magnesium and sulphate ions helps to draw water into the digestive tract, making it a gentle, honest way to maintain regularity without the need for industrial laxatives or "tacky" chemical interventions. 2. Reducing Tiredness and Fatigue Magnesium is the "spark plug" of our cells. It’s involved in over $300$ biochemical reactions in the body, including energy-yielding metabolism. If you’re feeling that 3 PM slump, a glass of Donat can help support your nervous system and reduce fatigue far more effectively than a third cup of coffee. 3. Muscle and Bone Support For those with active lifestyles, magnesium is non-negotiable for muscle function and electrolyte balance. Donat helps prevent the "jittery" feeling of a deficiency and works alongside your clean-label pantry staples—like Pumpkin Seeds and Organic Oats—to ensure your mineral stores are topped up. How to Drink It Because Donat is so nutritionally dense, you don't drink it like ordinary water. It is a functional booster. For Digestion: Drink $0.2$L to $0.3$L at room temperature first thing in the morning on an empty stomach. For General Mineral Support: Drink $0.1$L to $0.2$L cold or at room temperature before meals throughout the day. The Taste: It has a distinct, slightly metallic and salty flavour because of its high mineral content. It doesn’t taste like "nothing"—it tastes like integrity. Ditching the Artificial Supplements Most magnesium supplements on the UK high street are filled with "nasties": magnesium oxide (which is poorly absorbed), bulkers like microcrystalline cellulose, and coloured artificial coatings. By choosing Donat, you are choosing a Non-UPF source of minerals. It is water, gas, and minerals—nothing else. No industrial binders, no synthetic flavourings, just "soil to spoon" (or in this case, "spring to glass") nutrition. Magnesium in Donat Mg plays a vital role and works on several health difficulties in combination with a varied and balanced diet as part of a healthy lifestyle. Reduces stress, fatigue & tiredness Replenishes the electrolytes Helps with muscle cramps Rebalances magnesium deficiency Revitalises the lost minerals Eliminates heartburn & indigestion Absorbs better & faster than pills Is an excellent natural recovery drink Stock Your Functional Pantry Looking to elevate your health without the artificial industrial shortcuts? Source your high-integrity staples through The Club. Joining our private UK wholesale community is free and unlocks prices up to 55% off.
Free delivery on orders value £35
Orders value £35 or more delivered to Mainland UK qualify for free shipping.
Satisfied or refunded
We stand by our high-quality products. 100% no risk guarantee. 30 days no quibble refund policy.
Top-notch support
Our commitment is to provide Whole Food Earth® customers with outstanding personal customer services.
Secure payments
We use encrypted SSL security to ensure that your credit card information is 100% protected.









