Up to 55%

Club - Best Value

Up to 55% off. Ideal for bigger orders. Fixed low prices on every product plus free delivery over £50

Organic Green Tea Matcha Powder
Organic Green Tea Matcha Powder
Certified Organic | Rich in Antioxidants | Improves Well-being
Discover our Matcha made from finely powdered dried organic tea leaves. Give yourself an energy boost and improve your overall health.
(2)
Wholefood Earth®
SKU: 5056351415999
In stock
Spend £150 and unlock 20% off foreverEarn points on every order. Once you hit £150 in spending, get 20% off all our brands* - permanently.
£0.00£150
Size
£64.41
Club Price
£16.43
Save 74%
Join the Club
Tax includedShipping calculatedat checkout

Although we make every effort to ensure product information is correct and accurate, it may still happen that the manufacturers may change production practices without our knowledge and ingredients, allergens, dietary and nutritional content may differ from those on the packaging. Before consuming always read the product's actual label on the package when you receive it and refer to the manufacturers most current information.

Articles that mention Organic Green Tea Matcha Powder
The Science of Tea: Why Boiling Water Ruins Green TeaThe Science of Tea: Why Boiling Water Ruins Green TeaBy Agi K - 10/04/2026

In the UK, the sound of a whistling kettle is a national comfort. We are conditioned to wait for that 100C click before we pour. While this high thermal energy is necessary to break down the heavy tannins in a robust Black Breakfast tea, applying the same temperature to Green Tea is a chemical error that results in a bitter, unbalanced brew. At Whole Foods Earth, we prioritise the raw integrity of our leaves. To appreciate them, you must understand the thermal kinetics of extraction—the science of how heat moves molecules from a leaf into your mug. The Molecular War: Tannins vs. Catechins Every tea leaf contains a complex library of polyphenols. The two most important for your sensory experience are Catechins and Tannins. Catechins (The "Good" Stuff): These are the antioxidants, specifically EGCG (Epigallocatechin gallate), that provide the sweet, "umami," and grassy notes of green tea. They are delicate and soluble at lower temperatures. Tannins (The "Bitter" Stuff): These are larger, more complex polyphenols. They provide "astringency"—that dry, puckering sensation on the tongue. They require high thermal energy to break their bonds and enter the water. The 80C Threshold When you pour boiling water over green tea, you aren't just "brewing" it; you are performing an aggressive chemical extraction. The high heat forces the tannins out of the leaf far too quickly, overwhelming the delicate catechins. Scientifically speaking, you are scorching the leaf, denaturing its volatile aromatic compounds before they can reach your palate. Thermal Kinetics: The Solubility Curve Solubility—the ability of a substance to dissolve in a solvent (water)—increases with temperature. However, not all compounds in a tea leaf have the same solubility curve. At 70C - 80C: The water has enough energy to dissolve the sugars and catechins, but not enough to fully "unlock" the aggressive tannins. This results in a bright, sweet, and complex cup. At 100C: The kinetic energy of the water molecules is so high that it aggressively pulls everything out of the leaf at once. This leads to over-extraction, where the bitterness of the tannins masks the sophisticated botanical profile of the tea. Bioavailability and Heat Beyond flavour, there is the matter of bioavailability. Many of the health-optimising polyphenols in green tea are heat-sensitive. Subjecting them to boiling water can cause them to degrade, potentially reducing the antioxidant capacity of your brew. By using a lower temperature, you are preserving the molecular structure of the EGCG, ensuring your body gets the full benefit of the plant's chemistry. Practical Physics for the British Kitchen Most standard UK kettles only have one setting: "Boil." You do not need a laboratory-grade digital kettle to fix your brew. You simply need to understand a bit of heat transfer: The "Lid-Off" Rule: Once your kettle boils, open the lid and wait for approximately 2 to 3 minutes. This allows the water to drop to the 80C range through evaporative cooling. The Cold Splash: Add a small splash of cold water to your mug or teapot before pouring in the boiling water. This "tempers" the water, instantly lowering the average thermal energy. A high-quality, whole-leaf green tea is a living product. Treating it with the correct thermal kinetics isn't about being a "tea snob"—it's about respecting the biology of the plant and ensuring you aren't literally "boiling away" the benefits.

Dried hibiscus flowers - delicious infusion full of health benefitsDried hibiscus flowers - delicious infusion full of health benefitsBy Agi K - 01/02/2024

Hibiscus flowers Hibiscus is a small tree with beautiful, large, colourful flowers. It is not known where hibiscus is from, but it grows naturally in Africa and South Asia. There are about 300 species in the hibiscus family, but only a few of them have edible flowers. Most of them are decorative, ornamental plants you can grow in the garden in warmer climates. The edible flowers of hibiscus have been used for centuries for decoration and medicinal purposes. You probably know hibiscus tea, right? This rose-coloured infusion is made with hibiscus tea. What are dried hibiscus flowers used for? The organic dried hibiscus flowers are used to make teas, powders, extracts and supplements and in cooking and baking, especially jams, relishes, dressings and salads. What is the flavour of hibiscus flowers? The taste of hibiscus flowers is similar to cranberry and pomegranate. It is sweet and slightly earthy. What are the health benefits of hibiscus flowers? Hibiscus contains many beneficial compounds for health. It is rich in vitamins A, B and C. It contains flavonoids, phenolic acids, and organic acids, which act as antioxidants. Hibiscus can help lower blood pressure, stimulate diuretic effects, and reduce high cholesterol. It may help promote weight loss and support heart and liver health. Known for its anti-inflammatory properties, it can also help fight infections by reducing the growth of bacteria and boosting your immunity system. How to make hibiscus tea? Just put a couple of dried hibiscus flowers into a cup with boiling water (100°C). Infuse for a few minutes (5-10 minutes) and enjoy a delicious, relaxing drink.

Edible flowers you should add to your dietEdible flowers you should add to your dietBy Agi K - 26/01/2024

Are all flowers safe to eat? There are many edible flowers that are delicious and can be used in cooking, baking, ice cream, desserts, cold drinks and infusions. However, not all the flowers are safe to eat and some of them may be poisonous. What flowers are edible? Hibiscus flowers Hibiscus is a large plant with colourful flowers, native to Africa and South Asia. It has been used for centuries as an ornamental garden plant and for medicinal purposes. Only a few hibiscus species have edible flowers, and people use them to make extracts, teas, and supplements. Hibiscus flowers are mostly used to make a refreshing, red-coloured tea. To do so, just put a piece or two of dried hibiscus flowers into a cup of boiling water. Other than that, hibiscus flowers can also be used for jams, desserts, relishes, and drinks. The taste of hibiscus is lightly sweet and similar to cranberry and pomegranate. Hibiscus contains a huge amount of antioxidants and is known for its anti-inflammatory properties. It can help you lower blood pressure, stimulate diuretic effects, reduce high cholesterol, boost immunity and help with weight management. Lavender flowers Lavender is a plant in the mint family native to the Mediterranean and Middle East regions. It's mostly known for its beautiful, strong floral scent and calming properties. Lavender flowers are also a great cooking ingredient. They can be used for both sweet and savoury dishes, giving them a herby, floral flavour and aroma. It makes a perfect addition to cakes, cookies, muffins, and ice cream and can be used to make an herbal tea. Lavender was used as a holy herb in ancient times, and it is still best known today for its medicinal and therapeutic benefits. Including Lavender in your diet may help improve your sleep quality, relieve stress, improve mood and ease anxiety. Rose petals Dried rose petals can be used for decoration or in many sweet and savoury recipes. You can use them to infuse teas, syrups and juices. These rose petals have a mild, sweet, and floral taste, which is very similar to their delicate aroma. This flower is perfect if you want to add a floral note to recipes or teas. You can also give cakes and other dishes the wow factor by using rose petals as a decoration or garnish. Rose petals contain polyphenols and antioxidants that work to protect your body from free radicals and cell damage. The polyphenols have been shown to reduce the risk of heart disease, diabetes, obesity, and cognitive diseases. In addition, they have calming and stress-relieving properties. Passionflower Passionflower plant is a climbing vine with white and purple flowers. The plant is native to America. Passionflower has a mild flavour with a slight grassy earthiness. It can be used to make herbal infusions or added to various dishes as flavouring. However, its most well-known use is for its alternative medicinal properties. Passionflower is believed to have calming properties that can help defeat anxiety, reduce stress, improve mood, and even help with sleep and insomnia. To brew an herbal tea, add 1-2 tsp to boiling water. Include some honey for some added sweetness. Marigold flowers Marigold flowers come from the plant native to North and South America. The flowers' flavour is bitter and slightly spicy, with hints of citrus, mint, and tarragon. Marigold flowers have a pungent, musky aroma. Marigold flowers are also popular in cooking for their colour, as their bright leaves can add a splash of colour to many dishes and drinks. Marigold flowers contain active ingredients that have anti-inflammatory, antioxidant, analgesic, and hydrating properties. They help boost the immune system, lower fever, reduce inflammation and help with digestive issues. Marigold is probably best known for its use in teas. For a sweet and relaxing tea, add 1 tbsp of dried flowers to boiled water before letting it steep. What happens when you eat a non-edible flower? Eating the poisonous flower can cause vomiting, skin rash, diarrhoea and even, in some extreme cases, convulsions.

Free delivery on orders value £35

Orders value £35 or more delivered to Mainland UK qualify for free shipping.

Satisfied or refunded

We stand by our high-quality products. 100% no risk guarantee. 30 days no quibble refund policy.

Top-notch support

Our commitment is to provide Whole Food Earth® customers with outstanding personal customer services.

Secure payments

We use encrypted SSL security to ensure that your credit card information is 100% protected.

*special discount applies automatically to products from our brands: Whole Food Earth, RAWGORILLA, Wild Elephant, Serious Grains. Stock & Bite and Stock & Prep products are not eligible for a discount.


World of Goodness: Premium Natural & Organic Whole Foods

It shouldn't be hard to find real food you can trust. At Whole Food Earth®, we bridge the gap between farm and table by sourcing natural and organic foods that meet the highest standards. If you are looking for non-UPF and non-GMO natural ingredients that support a healthy lifestyle and a greener planet, you've found your ideal shop.

At Whole Food Earth®, we believe that health starts in your kitchen. We understand that "what’s on the inside counts," which is why our range features whole foods selected for their nutritional density and purity. Our passion for great food is matched by our commitment to environmental sustainability. We are your trusted destination for organic ingredients that nourish both your body and the planet. Whether you are looking for organic pantry staples, high-protein pulses or fibre-rich health foods, we provide transparent choices for a healthier, more sustainable lifestyle.


Why Choose Whole Food Earth®?

  • Wholesome lifestyle - Our range is focused on minimally processed ingredients free of artificial additives.
  • We believe in food as nature intended. We source our ingredients from trusted suppliers, ensuring everything in your pantry is good for you.
  • When you shop with Whole Food Earth®, you aren't just buying food—you're investing in a sustainable food system.

Shop by your values at Whole Food Earth®—where premium nutrition and sustainability meet


Whole Food Specialists - Just Real Food. Unprocessed.

SALSA logoFood Standards Agency logobioC logoOrganic logo SloveniaEU-organic logobsi HACCP logo

For us, being 'Whole Food Specialists' means more than just sourcing the right ingredients. It means ensuring that every grain, seed, and staple that enters your kitchen has been handled with the highest level of care, integrity, and safety.

We are proud that our dedication to excellence is backed by the UK’s leading food standards and organic bodies.

  • Organic Certified (OF&G): Our products meet the rigorous standards of Organic Farmers & Growers. This guarantees that our organic range is grown and handled without synthetic pesticides or fertilisers, preserving the planet and your health.
  • SALSA Certified: We have obtained Safe and Local Supplier Approval, demonstrating that our small-batch approach meets the industry-standard food safety requirements.
  • 5-Star Food Hygiene Rating: We maintain the highest possible rating from the Food Standards Agency. Excellence in cleanliness and food handling is non-negotiable in our facility.
  • HACCP Validated: Our rigorous Hazard Analysis and Critical Control Point system ensures that every step of our process—from intake to shipping—is monitored to prevent risks and ensure food safety.

Why This Matters

When you shop with Whole Food Earth, you aren't just getting nutrient-dense ingredients; you're getting the peace of mind that comes with professional accreditation. We do the hard work behind the scenes so you can focus on what matters: Smart Shopping for Better Living.

Enjoy fast, reliable shipping on all your Whole Foods essentials. We use tracked delivery services for every order to ensure your items arrive safely.


UK Mainland Delivery:

  • Free Standard Delivery: Available on all orders over £35
  • Free Premium Next-Day Delivery: Available on orders over £70

(Next-day delivery applies to working days only (Monday–Friday) and excludes weekends and bank holidays.)


Northern Ireland & Remote Areas: Shipping rates are calculated at checkout based on your specific location.


European & International Shipping:

  • EU Delivery: Shipping starts from just £7.00. Weight-Based Pricing: To provide the most accurate rates, final shipping costs for European orders are calculated based on the total weight of your parcel and the delivery country.
AmazonAmerican ExpressApple PayDiners ClubDiscoverGoogle PayKlarnaMaestroMastercardShop PayVisa
🇬🇧 UK
Trading NameWholefood Earth
Registered NameWholefood Earth Ltd
Registration No.09650943
VAT No.GB 227645691
Registered inEngland & Wales
Registered Address / Business Address59-63 Hopes Lane, Ramsgate CT12 6UW, Kent, United Kingdom
🇪🇺 Europe
Trading NameWholefood Earth
Registered NameWholefood Earth Europe d.o.o.
Registration No.9450327000
VAT No.SI70465355
Registered inSlovenia
Registered AddressKamniska Ulica 4a, 2000, Maribor, Slovenia
Business AddressZgornje Hoče 7, 2311 Hoče, Slovenia

© 2015-2026 Whole Food Earth®